Inclusive Technology on Woxo Blog

Inside WOXO: Your personal look at the AI revolutionizing content creation

Thu, 15 Feb 2024 10:15:51 +0000

Welcome to the digital age, where content is king and video is its crown jewel. In the ever-evolving landscape of social media, staying ahead means being dynamic, consistent, and engaging. That’s a tall order, but fear not – WOXO AI video generator isn’t just another tool – it’s your AI-powered companion for an unrivaled creative journey.

Discover WOXO AI video generator: Your creative ally

Picture this: a digital ally that swiftly turns your vision into reality. That’s WOXO. This AI video generator is tailor-made for creators eager to dazzle their audience without getting tangled in the technicalities.

Revolutionizing Education: Create Educational Videos with ChatGPT

Fri, 11 Aug 2023 23:07:26 +0000

As a teacher, it’s hard to come up with ways to engage students. So you might wonder, how do I even begin? Don’t worry, we got you!

Teaching? Enter WOXO ChatGPT video plugin, an AI tool that’s changing the game for educators who want to deliver educational video content in ways you can’t relax and have that coffee.

The WOXO Master Plan (just between us)

Fri, 19 May 2023 14:34:46 +0000

Hello, world.

As you might already know, WOXO has been working relentlessly on a video creation suite that helps content creators generate short-video content in a jiffy. However, what you might not be aware of is our long-term plan, our master plan to completely revolutionize how content is created and consumed on the internet.

Why

The content should aim at improving people’s happiness and well-being rather than merely driving engagement and likes.

The Most Creative Commercials of all Time, Ever

Fri, 19 Mar 2021 13:56:39 +0000

At WOXO, we like to think we know a thing or two about creating significant video assets – and many can be turned into commercials ads. To add a little fun into today’s world, we are sharing our favorite compilation of commercials of all time to give you some inspiration for your next** video ad**. Ready?

What makes a great video ad?

First, we wanted to share some tips on what makes a great commercial. Here are some general guidelines:

The Importance of Video Marketing

Thu, 25 Feb 2021 17:05:53 +0000

Let’s get started, today we’re going to talk about the key things about video marketing. Video marketing (also known as Social Video Marketing) is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around video formats.

Benefits of Video Marketing

Increase your Revenue: Marketers who use video are growing company revenue 49% faster year-over-year than those who don’t. This is according to research from Aberdeen Group.
Influence Buying Decisions: Video will increasingly inform consumer decisions and connect businesses with people on the internet. Studies show that 92% of shoppers say visuals are the most influential factor affecting purchase decisions. Also almost 50% of internet users look for videos related to a product or service before visiting a store
Give the People What They Want: People prefer video content not just limited to entertainment. Video marketing extends to brands as well. Studies show that 54% of consumers want to see more video content from a brand or business they support (HubSpot, 2018).
Rank Higher in Search: video is what people prefer having included on your page and social media. This will allow you to rank higher as a benefit of an increased SEO.
**Increase Traffic: **More and more video content is being watched now than ever before. 85% of all internet users in the United States watched online video content monthly on any of their devices (Statista, 2018). 25-34 year olds watched the most online videos, with adult males spending 40% more time watching videos on the internet than females. The time spent by users in the United States watching video content per week on a smartphone device is also growing over time. Interestingly, Saudi Arabia and Turkey ranked first, with 95% of all their internet users watching online video content on any device during any given month.
Raise those Conversions: 97% of video marketers reported that video increased user understanding of a product or service, and 76% said video helped them increase sales. Including a video on your landing page can increase conversions by more than 80%.

What is Social Proof and how can you use it to boost your business?

Fri, 05 Feb 2021 14:25:47 +0000

When we talk about social proof in e-commerce, we are talking about testimonials of a good product or service provided to previous customers. These are** positive reviews on your page as a referral for others**. Because of this, people are more likely to purchase it. The reason behind it that you’re more likely to buy a product if you hear it from friends and family.

Why we believe in Inclusive Technology at Woxo

Tue, 17 Mar 2020 21:29:00 +0000

After 30 years** creating, updating, and promoting a new website **is still VERY difficult – even for Developers, Marketers and Designers. Why we believe inclusive technology is crucial?

New development tooling, frameworks, and capabilities are introduced every year but sadly most of them without people in mind.

While it’s true that everyone needs a website, but sadly not everybody has all the skills needed to do it yet.